Automotive Navigation Heads Into The Cloud

By blogger on

According to the market research firm iSuppli Corp., automotive navigation systems increasingly are transitioning from standalone devices to connected systems capable of accessing up-to-date map data and other information from the cloud.

About 20 percent of in-vehicle navigation systems sold in 2010 will include connectivity, either through an embedded modem or a tethered mobile device, amounting to 1.8 million units. This will rise to 90 percent in 2017, amounting to 27 million units.

Cloud-sourced navigation is an evolution of connected navigation systemsa trend that started several years ago. Traditional car navigation systems use databases stored on the device itself but future navigation systems will rely on information that is stored in the cloud. Maps, points of interest, traffic and weather are examples of cloud-sourced content that is enabled through connectivity.

Rising sales of navigation systems with two-way connectivity are being fueled by the advantages of connecting to the cloud, said Phil Magney, Vice President (Automotive Research) at iSuppli. By connecting to the cloud, navigation systems give motorists access to the most up-to-date databases in the world. Traffic, weather, and points of interest change constantly, so access to the cloud is vital.

Static databases will become a thing of the past in automotive navigation during the next 10 years, said Egil Juliussen, Principal Analyst & Fellow (Automotive Research) at iSuppli. Connectivity means motorists will have multiple options in terms of on-board and off-board navigation resources.

On-board connected navigation systems that store maps on the device will refresh periodically to reflect changes and updates. In contrast, off-board navigation systemswhich access a server for map datawill need constant connectivity. Both employ cloud-based data access.

Traffic information is the leading cloud-sourced service for navigation systems, which is constantly refreshed to reflect the latest updates. Several more cloud-based navigation services are being employed including weather information, Point of Interest (POI) search, destination download, traffic camera visuals and map updates.

Worldwide sales of all types of navigation systems will exceed 100 million units in 2010, with smart phones and Portable Navigation Devices (PNDs) accounting for the bulk of the units. Slightly more than 9 million in-vehicle navigation systems will be sold in 2010, dwarfed by the nearly 100 million PND and smart phone sales.

Smart phones will generate the growth in the navigation segment. PND shipments during the next decade are forecasted to be at about 40 million units. In comparison, 330 million smart phones with navigation will be sold in 2017.

Smartphone navigation increasingly is becoming free of charge and the use case is mostly in the autoalthough pedestrian navigation is beginning to emerge. By 2017, many of the smart phone-based navigation solutions will be integrated within the vehicle system where the display is shown on the head-unit and the voice guidance and voice input are through the vehicles Human Machine Interface (HMI).

Visit http://www.isuppli.com/Automotive-Infotainment-and-Telematics/Pages/Navigation-Telematics-and-Digital-Entertainment.aspx to know more about iSupplis Navigation, Telematics & Digital Entertainment services.

Achievements In Ford Car Sales

By blogger on

The auto business handled assorted hardships this preceding year with considerable outstanding car businesses in the USA acquiring economic funds to preserve business. Ford nonetheless, not only triumphed in executing its business free of any outside negotiation, it in fact obtained a great gain in car sales. Lauded for a magnificent assortment of cars, which promote agreeable gas reduction, Ford intends to preserve its goal of unveiling prime caliber, gas efficient cars to nurture this progression.

Different clever proposals have been adapted by Ford to confirm that its car sales can cope proficiently. The main feature is the importance of buyer desires, amenities and boosting consumer affinity. Ford wants to organize this by offering pivotal preferences in its cars that could really magnify the car owners appreciation and so, improve purchaser dependence with regard to Ford cars. Technologically vanguard preferences will make it more difficult for individuals to switch to diverse cars but will in addition attract different buyers for its car sales.

Gas saving and accuracy have continuously been linked with Ford cars and fresh vehicles appear to be becoming imperceptibly more desirable. Ford adeptly attained a portion of the Hybrid industry, a market essentially prevailed over by Prius, a hybrid automobile fabricated by the planets well-established car company Toyota. In spite of being a comparatively modern technology, Ford hybrid car sales improved by just about thirty percent from the prior year.

An essential perspective of the policy relates to the forward-looking entertainment and transmission amenities in the brand new Ford cars. The acclaimed car company comprehends the compulsion to execute different manual activities in the car connected to mobile phones and entertainment and is targeting to come out with stress-free speech identification attributes that will enable you to broadcast directions without removing your hands off the wheel. In spite of fears because of episodes with comparable preceding technology, Ford warrants that their creation will run nicely.

Various protections have moreover been executed to guarantee that the modern specifications will not curb the operator’s security, an added grounds for satisfactory cars sale in the preceding year. For instance, a consumer will be allowed to accept phone dispatches forwarded to them but will by no means be capable of key in a cell phone message when controlling the vehicle. The online gateway is furthermore opened totally when the car is immobile. Protection checks like those indicated are remarkably meaningful to car buyers and in addition markedly raise Fords safety classification.

A myriad of auxiliary preferences are being launched in a phenomenal selection of imminent vehicles. Ford has affirmed that characteristics associated with one car may be communicated to alternative Ford cars by operating flash or SD appliances. Ford appears to be sticking to an expedient procedure to foster car sales in the forthcoming years and with recent, progressive choices not only might it expand its percentage in the trade but certainly grab unusually faithful car buyers.

Car parts and Automotive equipment – How the Oil Pump Works

By blogger on

Automotive enthusiasts are well aware of the importance of each specific car part as it pertains to the overall working vehicle. However, men and women who are new to the world of automotive equipment may be curious as to how some of these important automotive parts pertain to the automobile’s inner workings.

One of the most important car parts in circulation is the oil pump. In most cases, the oil pump is located above the oil pan inside the engine. The oil pump is actuated by gears located on the end of the crankshaft or on the end of the distributor. As the engine turns, the gears inside the oil pump rotate and the pump cycles oil.

One of the most important components of this all encompassing automotive equipment is the pickup tube. In most cars, the pickup tube is located at the end of the oil pump and sits in the oil pan. As the pump operates, the spinning of the gears creates a vacuum that lifts oil out of the oil pan and distributes it throughout the engine.

The oil in the car’s engine is designed to both cool and lubricate the automobile’s inner workings. However, if the oil of the oil pan is too low, the pickup tube will be unable to distribute oil, thereby causing the engine to overheat and bind.

Another vital component in the automotive arsenal, as it pertains to the oil pump, is the screen filter. The screen filter is one of those all-important car parts designed to keep the engine running smoothly without contamination. In simple terms, a screen filter is a mesh screen designed to filter contaminants in sludge out of the oil before they can reach the engine and cause harm to the automobile. The screen filter is important for maintaining valid oil pressure. Over time, automotive screen filters can become clogged with debris and sludge. For this reason, regular oil changes are important for maintaining a healthy engine.

Mechanics and enthusiast seeking automotive equipment and car parts to complete oil pump installation will find it beneficial to shop online for some of the best prices and highest quality equipment on the market. Shopping online for automotive equipment is simple. All one needs is the year and model of the car in question and a list of each of the required car parts. Not only will you save money and time, but you will also find the convenience of “at your door delivery” to be a huge bonus.

How Advertising in Social Networking Sites Helps Your Automotive Business

By blogger on

With the increase in number of social networking users, the Internet has added up another potential arena for marketing online social networking sites. Especially for automotive business, where branding will be the major marketing objective, advertising in social media is not worth ignoring. Here are some benefits of advertising in social networking sites for automotive businesses:

Reaches wider audiences
We are now in an era where an account in social networking site is as important as having a mobile. Facebook alone has 175 million users logging into the site each day. When you place your ad in a social networking site, it is more likely that your ad is watched by a large number of visitors.

Moreover, users are becoming more offended with traditional advertisements as they seem to invade their privacy. The ads in social networking sites may not seem intrusive as they mingle with the flow of conversations in them.

Improves traffic
The effectiveness of target-based advertising has long been recognized by businesses. It is much easier to promote your auto dealership to niche consumer base through wide number of options such as forums, marketplaces and groups on social networking sites. Such targeted online ads are more likely to increase click-through rates of your ads, from potential consumers. Thus, advertising in social networking sites will not only improve your landing page traffic, but also is more likely to convert the traffic into leads.

Builds good reputation
More and more consumers are turning to social networking sites for advice on purchasing their car. There are many credible automotive forums, blogs or groups on sites like Facebook, which have already built their reputation by helping many such people seeking advice. These conversations are re-visited and referred by many others who require similar advice. When your ad is displayed among those conversations, chances are more that you can build good brand reputation out of it.

Highly interactive
Interactive advertising has become one of the popular online advertising techniques today. The best option available for interactive online advertising is social networking sites. Unlike advertising in traditional media, advertising in social networking sites enables auto dealers to interact with their customers.

Post offers and discounts: There are certain social networking sites like Groupon, LivingSocial, Scoutmob, etc. that have become popular these days by allowing businesses to post offers and discounts at faster pace. They already have gained much popularity among consumers, thus leaving enough chances of increasing your advertising ROI.

Your social media marketing campaign can turn more effective, when supported by social networking advertisements. As the ads belong to the same platform that the users are using, it is more likely to get them to subscribe or sign up to your messages. This further helps you achieve your marketing goals easily.

Get feedback instantly: Social media enables two-way interaction between you and your consumers. Queries and feedback related to cars or services from consumers will reach you instantly. However, it is not likely that the feedback is positive always. But responding appropriately and quickly even to a negative feedback, will prove you more credible in the market.

You will require an effective social media strategy to gain success here the major reason most auto dealers do not succeed with it. Since the competition is less, there are more chances that you can use it to your advantage with the help of an experienced social media strategist.

If you are one of those auto dealers, who are still struggling to get enough ROI out of their advertising campaign, the problem might be with the advertising space you are investing in. It is then the right time to move to social networking sites for promoting your auto dealership.

Maha Usa Manufacturer Of Innovative Automotive Lifts

By blogger on

Vehicle repair shops can be a lucrative business opportunity, especially in today’s difficult economic times, when new cars seem to be endlessly going up in price and older models need to be fine-tuned as often as possible in order to keep them in optimal condition. To undertake those auto repairs, mechanics need vehicle-lifting equipment to be able to assess the vehicle and decide what sort of repairs will be necessary.

When mechanics search for lifting equipment they can trust, they choose MAHA USA because they know that this leading manufacturer of automotive lifts has an impeccable record when it comes to safety testing. As an innovator within the mechanical engineering industry, MAHA USA has helped to create automotive vehicle lifts that exceed both client and industry expectations.

Based on an extensive background of forty years in the mechanical engineering industry, MAHA USA has developed a reputation for quality. Their subsidiaries and dealers across 130 countries worldwide provide customers with their expert brand of vehicle testing and maintenance equipment and play a key role as a contract partner in the development, planning and execution of country-specific test concepts.

Having the right size lifting equipment is imperative to having a well run vehicle repair shop. At MAHA USA, you will find an impressive collection of automatic lifts that suit your company’s individual needs. For example, you may wish to select from their exemplary collection of two post automotive lifts, which includes the HL Freedom 10,000. This outstanding piece of equipment offers the user 10,000lbs of lifting capacity and features an automatically engaging single lock release system on each column, for the pinnacle in safety and strength.

This exceptional manufacturing company also offers automotive lifts for heavy-duty vehicles such as large trucks. Among their extensive collection of innovative lifting equipment, they offer mobile column lifts that can lift vehicles weighing up to 144,000 pounds. These mobile column lifts are the perfect tool for any automotive or heavy-duty repair shop. In addition, due to MAHA USA’s dedication to safety, their mobile column lifts are not built simply to pass ALI certification standards, but to supersede those standards and guarantee unmitigated safety for repair shop usage. Clearly, MAHA USA is the best choice for automotive and heavy duty lifts that surpass every expectation.

Because of their unrelenting dedication to customer service, MAHA USA will work directly with you to discuss what sort of equipment will suit your facility. They can offer you suggestions in terms of size and structure, as well as discuss with you the technical details of the equipment so that you are given a complete picture when choosing from the company’s vast collection of superior automotive lifts and vehicle repair equipment.

MAHA USA equipment is ideal for a variety of automotive businesses. From auto repair to service centers and dealerships, MAHA USA has the right equipment for your facility. So why wait? Go to MAHA USA today and find out how they can help your business to speed past the competition.

About MAHA USA:

With subsidiaries and dealers in over 130 countries, MAHA USA is one of the world’s leading providers of systems for vehicle testing and maintenance. For more information, please go to Maha-usa.